Category: Strategy

How community banks can leverage data to measure profitability and create new revenue streams

community banks

Today’s customer has more options than ever before when it comes to banking their hard-earned money, including community banks, commercial banks, online banks and credit unions. As such, community bank leaders need to work hard to differentiate themselves from the competition. One way to do that is by getting to know the bank’s customers in order to reward their loyalty and offer products and services that match their needs.

GDPR, data governance and your business

Whether or not a company does business with EU citizens, leaders should consider GDPR a catalyst for stronger data governance within their organizations, and an opportunity to implement a customer-first mentality. No one wants their personal information to be used in unsolicited ways. Companies that respect their customers’ wishes will gain the ultimate reward – their loyalty.

How data breaches at nonprofit organizations impact the communities they serve, and the steps leaders can take to mitigate cyber risks

Nonprofit organizations are particularly vulnerable to breaches, mainly due to inconsistent security policies and the large amounts of sensitive data they collect and use in their daily operations. Often considered “soft targets”, cyber criminals increasingly go after nonprofits and other small businesses, which makes the situation even worse for these organizations. Hyper-focused on their missions, nonprofits often direct their limited funds toward serving their constituents. Unfortunately, this sometimes means that cybersecurity takes a back seat, and employees and volunteers are left in the dark about cyber best practices.

Is your customer relationship management (CRM) system delivering ROI?

There are many CRM systems out there for businesses to use, each with their own list of pros and cons. However, even once the right software is selected and the C-suite is on board, improper implementation of a CRM system across an organization can be detrimental to corporate culture and wind up costing a lot of money with little return on investment (ROI).

Focus on Communication to Engage Stakeholders During Change Management

When an organization works through a significant change, like a software upgrade, or a leadership or cultural change, clear and strategic communication helps ensure employee understanding, buy-in and adoption of the change, all critical to a successful change management initiative.

The difference between data and information – and why that matters to the success of your business

For many small and mid-sized companies, accessing data is typically more about backward-looking report writing – last month’s sales, quarterly financials, 13-month trailing reports – than forward-looking business analysis. These reports are critical to senior management as a performance gauge, but they only tell half the story. What executives really need is the ability to look ahead, analyze trends and predict future performance. 

More business book recommendations to add to your summer reading list

Earlier this year, our advisors shared a few of their business book recommendations that are applicable across all industries. Just in time for summer reading, we’ve asked our team for more of their favorites that they recommend you add to your must-read list. I believe anyone aspiring to become an effective leader, as well as Continue Reading

The business books you need to read in 2017

recommended business books

Ask a group of successful business executives how they got to where they are, and you’ll get a variety of responses with one common thread: to be successful, you must engage in continuous learning. At Hartman, our team members find reading to be one of the best ways to learn. Below are a few of our Continue Reading

Could your business survive a crisis? Start by asking these 5 questions.

Business resiliency and crisis management can make or break an organization’s ability to survive a major disruption. Prudent business leaders know that crises are today’s reality, whether a cyberattack, data breach, natural disaster or product recall. They understand that business sustainability for the short- and long-term depends on having the right contingency strategies in place Continue Reading